Fast Food Nation: Chapter 1

I believe the founders of fast food industry were not originally motivated by greed while starting up what we today know as ;Multi Billion dollar empires. Their motivation came the prospect of success and having the means to raise a family that could live comfortably off. Unlike many of these founders such as Carl N. Karcher who grew up in the great depression and had to work to provide for his family, while never experiencing childhood as many of us know it. The idea that you could provide for yourself and family and be independent was the corner stone of these original franchise founders. They were driven to success by handwork and commitment not by greed. However greed might come later but it was clearly not the driving force, or many of these founders would have taken shortcuts in the beginning which would have stopped their business from ever prospering and gaining the needed reputation for expanding. With regards to the founders desire to improve american food. This was definitively not their concern with regard to the quality of the food but they definitely did cater to the Americans desire to the fast pace life that Americans breathed and worked. In that sense by making food more easily accessible and more efficient, it satisfied the american desire for food in that it did not hinder but go hand and hand with the ideology of the american way because now that food could be prepared in the matter of minutes and people could get right back to or work with having to take a break to sit down.